Because Gel Belongs in Your Hair, Not All Over Your Hands.

Built by Dance Moms. Approved by the Judges.

Slick Back. Stay Put.

How to use

1

Apply

Gel goes directly into the brush and onto hair–not your hands.

2

Slick

Precision bristles help create sleek slick-backs and polished styles in seconds.

3

Perform

Hair that holds from warm-up to final bow.

The Proof is in the slick.

FAQ

How does Gelly Brush work?

Gelly Brush combines a built-in gel applicator with styling bristles. Gel is squeezed directly from the tube into the brush and applied smoothly onto hair for perfect slick backs in one step with one tool.

What styles is it best for?

Gelly Brush is perfect for slick-backs, buns, ponytails, clean parts, and taming flyaways—anything that needs a polished, controlled finish.

What type of gel does it use?

Gelly Brush uses our signature professional hold styling gel that won't leave hair feeling dry or crunchy. Thoughtfully designed by our dance-mom founders, who wanted maximum hold without the icky stuff.

Is it good for dance or performance hair?

Yes—Gelly Brush was made for it. It delivers a strong, reliable hold that keeps styles in place through movement, long days, and performance.

Can I use it on dry or wet hair?

Both. Use it on dry or damp hair for a a totally sculpted, set-in style.

Will it work for my hair type?

Gelly Brush works across a range of hair types and textures, especially for styles that need smoothing, control, and hold.

How do I clean it?

Simply keep the brush capped when not in use to keep everything fresh and ready. The bristles can be wiped off as needed but with proper care, you brush should stay mess-free and ready to go.